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Monday Mailer Survey 2016

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Two weeks ago, I wrote to the Monday Mailer and asked if my readers would do me a favour and fill out a quick survey. People spend so much time and energy trying to figure out what their audience wants — I figured I’d just ask them. 130 people were kind enough to take 6 minutes (on average!) out of their busy schedules and fill it out. Their answers will help me create great content for the newsletter & podcast in the year to come.

I thought it would be interesting to share some of the results.

Job Titles

84% of respondents identified as a software developer. Of those who didn’t, the most popular job titles were variations on:

  • Product Manager
  • Student
  • Teacher
  • Writer
  • Soldier

Side Projects

68% are working on a side project of some kind, with 58% planning to monetize it. 8% of those who responded have already monetized a side project.

When I asked the other 32% what was holding them back from working on a side project, they said:

  • A lack of time/too busy
  • Not having any ideas
  • No motivation
  • Feeling burnt out
  • Having trouble deciding what to work on


Asked what the biggest challenge they were facing in their work was, most people said:

  • Time management/balancing goals & timelines
  • Maintaining motivation
  • Producing good work consistently
  • Staying focused
  • Suffering from imposter syndrome


Most respondents want to learn more about:

  • Marketing & building an audience
  • Team management & leadership
  • Monetizing their work
  • Learning design skills
  • Improving their time management skills


When asked about other sites, authors, and podcasts they liked, the most popular answers were: